1- Links with EVE- I am a part of a corporation that essentially specialises in FW combat for the Amarr Empire. We roll out a reasonably strong ground team whenever we can have small gangs complexing in Amarr FW space so that the modifiers scale in our favour.

Our guys go out and generate FW matches for us to fight in. They also have one or two players rolling Orbital Teams, to whom we send the location of the battle, our teams get the WP, we get the strikes, we get the wins.

Up in EVE our guys get the bonuses and glowing praise of how we brought God's vengeance to the Matari scum (since they are RPers they love it), the also get the complexes they need to more quickly, which in turn allows them to push into more systems, get more LP, and eventually strike down enemy POS's like we did tonight.

2- Player Created Content- Firsty you have to go out and make the content ....you know...its player made....

I find the more you invest into Dust the more you get out of it, the more I create my character, the more I fight with my corp over things to take, or to defend, when we dominate the field, and when we are on the back peddle, and when we get paid to fight and kill in the name of God, the more I enjoy what I am doing.

I create my own content, and as a corp we all create a story for ourselves and our corp. FPSers don't understand complex narration.... that's just how they are.... they like movies like Fast and Furious ****....uh Six and explosions...and boobies ( the latter is the more admirable) they don't really care about narrative....this is Dust and New Eden we need to care.

3- Corp mechanics are something that puts the clan system to shame, Clans are simply groups with clan leaders who just try and subdue/ micromanage the fractious personalities of FPSers welding them into a coherent whole based on sheer charisma alone. Dust structures this, it allows for management of corporation resources, player base, the promotion and allocation of roles.

"It's just a name" that's the attitude that a need to change with Dust, A corp is something you should have pride in, take pleasure out of the corps infamy, its trustworthiness, its prestige, and of course its player base. In most FPS games a clan or corp is a group of people you play with but the bigger and stronger corps always consider themselves more than that, they are communities, families, friends, etc.