Aside from that, I don't think we need a price cut. We're driving a god damn tank, of course it's expensive.
What needs to be fixed is the isk rewarded from what we destroy/damage.

Ok buddy, you think it's easy to manage such a large vehicle? Making sure you are positioned right, at the right range? In a Dropsuit you have to be aware of you immediate surroundings, in an HAV, you have to be aware of a huge area because you have the ability of the engage a much larger area. A tank can be the anchor of an assault, or can block enemies from coming close to an area. You have to know your strength and your weaknesses. An HAV is not invincible, knowing how to fight, where to fight, and for how long are critical to your effectiveness and survival. I've rolled into areas and have watched infantry scatter before me, I've pinned whole teams into little areas where they can't move. In an HAV not even heavies or protos can escape your firepower in a tank. Just cause I can't shoot an AR doesn't mean I can't influence the battlefield, and if I'm prudent when I need to be and aggressive where it's needed, nothing can stand in my way. When the maps start getting bigger, you're gonna want an HAV to attack the objectives because you can't manage the size of the maps in a suit. I can't wait for the day where Amarr laser turrets light up the sky, and Minmatar autocannons punish anything on two feet to compliment Caldari Missiles and Gallente Hybrids. I drive the big stuff to make sure your meet your demise is from the big guns, and you can't stop me.