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Thread Statistics | Show CCP posts - 28 post(s) |
SponkSponkSponk
The Southern Legion
The Umbra Combine
616
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Posted - 2014.01.13 13:59:00 -
[1] - Quote
Free stuff is good, preferably AUR stuff because you can't get it with isk so it feels like more of a gift.
It doesn't have to be 50x either.
Teasers, WIP screenshots and other talking points will foster discussion and buzz without feeling like you're forcing it. Wizards Of the Coast is really good with managing the publicity around its releases, and one of the techniques it uses is the concept of channel teasers: each media channel will get an exclusive preview of a different part of the next release (this includes media channels, so often various web sites will get the opportunity to present a card or piece of artwork). So, being able to sneak in a preview for a new weapon or suit (even with preliminary stats) will really drive subscription take-up.
Of course, for this to happen, you'll need a ready stockpile of teasers; WotC's production schedule means they're working at least 18 months in advance, but you'll have significantly less notice :)
"Pulvis et umbra sumus. (We are but dust and shadow.)"
GÇò Horace, The Odes of Horace
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SponkSponkSponk
The Southern Legion
The Umbra Combine
616
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Posted - 2014.01.14 06:26:00 -
[2] - Quote
CCP Blowout wrote:So what if we combined a few of the last suggestions and ran a competition where users designed a suit, weapon or what have you, and a few of us here at DUST HQ in Shanghai go over the submissions and pick out the winner.
This would be insanely great. Maybe a competion to design one of those featured fits, like the wolfman suit etc?
"Pulvis et umbra sumus. (We are but dust and shadow.)"
GÇò Horace, The Odes of Horace
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SponkSponkSponk
The Southern Legion
The Umbra Combine
638
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Posted - 2014.01.28 11:06:00 -
[3] - Quote
ENDURO ETC wrote:Hi, I haven't received any newsletters, my account says I'm subscribed but the last one I got was "suit up merc" and that was a few days after I joined in December. By the way I'm using Yahoo mail
Likewise. I had to get the most recent newsletter link from a friend :(
"Pulvis et umbra sumus. (We are but dust and shadow.)"
GÇò Horace, The Odes of Horace
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