Lea Silencio
D3ath D3alers
232
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Posted - 2013.09.29 19:49:00 -
[1] - Quote
Numbers are stable but I have seen a number of vets that I was used to seeing just disappear. This, however, was replaced by new players seeking to test out a new game. So, the question actually is: how do we keep the players that we have now while adding fresh faces? Simple, really.
1. Marketing. Dust has gone on for long enough without it. We need a comemercial, some publicity, something. More people need to know about it instead of relying on the proverbial "word of mouth" method.
2. Incentive. Give us vets and existing players more reasons to log on everyday. While the daily SP bonus is nice and well intended, it is rather miniscual in the grander scheme of things. By no means is this a "we need moar content NOW" rant. More events with worthwhile rewards for vets and new players alike. What am i going to do with a basic suit and some basic nanite injectors if I am already full proto? Catering to both will help and events like the upcoming FW battles are a step in tje right direction. We need more of things like this.
3. Proper tutorials and more stringent Battle Academy requirements. Nothing frustrates a new player more than not knowing what to do and paying the price for it in pub matches once they have graduated. Give them more time in there and give them proper tutorials on each race and each specialty ie vehicles, AV, logis. Let them better decide what will work for them based on their actual playstyle. I can imagine newberries thinking they are God's weapon while in the Academy only to leave and go 1-17 in a standard pub match.
4. Vehicles. Fix them. More people will come back and so will new players.
5. Squad up with new people. Find them and help them along their journey. As a community, it is our responsibility to lessen thier load/grief and help them make the right choices. Who knows? Maybe they will bring more people in to help grow the playerbase. What Dust Uni is doing is awesome. Not only do they take the time to teach newer players but they also release them and give them recommendations as to which corporations would best suit them. Kudos to them for that.
TD;LR: It all starts with a proper ad campaign. If Dust is to flourish, these steps need to be taken imo. |